Blog

11/18/2019

So, you’ve secured a facility or grounds to host a special event for your company or organization. Perhaps it’s a charity fundraiser or new product launch. Before we consider the best way to rebrand the location for such an occasion, begin by considering the special event’s brand itself.

Read More ...Rebranding Your Venue For a One-Time Event

10/15/2019

The point of creating, producing and posting most outdoor signage is to catch the eye and communicate a message to motorists and pedestrians. Improving the visibility of your signs will be key to reaching your goals, and these suggestions will help you to do so.

Read More ...Infographic: Signage Visibility Guide

9/10/2019

It doesn’t always cost a lot to upgrade a corporate space, but it usually pays to enhance your office décor, branding, morale and wayfinding with the creative application of signage and graphics. Consider any one or two, several or even all of these opportunities.

Read More ...Infographic: 8 Ways to Improve Corporate Environment

8/5/2019

Guests appreciate good wayfinding, and so will you. It results in more on-time appointments and fewer interruptions to your staff by visitors seeking directions. Check out these best practices...

Read More ...Infographic: The Fast Track to Wayfinding Success

7/10/2019

There's no better way to show your brand is going places than when your brand is actually going places! Vehicle wrap advertising is a great and cost-effective way to get your brand out there. Learn more with these 10 great reasons why you should give it a try!

Read More ...10 Reasons Why Vehicle Wrap Advertising Is Great for Your Business

7/9/2019

So, you've renamed your organization or refreshed its identity and are ready to apply its new logo, colors, typeface and overall "look" to your facility. To make the most of the opportunity, check out our infographic below on rebranding your location.

Read More ...Infographic: The Ins and Outs of a Rebranding Project

6/27/2019

As an educator, how can you spur your students on to greater achievement in the classroom, through extracurricular activities and within the community? Recognition is key. Everyone likes to be acknowledged for their good work, and students of every age are no exception. The good news? With a little imagination — and not a lot of budget — you can recognize your achievers with signage.

Read More ...Extra Credit! 5 Great Ways To Recognize Students With Signs

6/19/2019

There are many reasons that a business sign might need to be replaced - damage, age, changing branding or design trends. With a little help from Image360, you won't need to worry about replacing them any more often than is necessary. We'll help you get maximum life out of your signage.

Read More ...How Often Do You Need To Replace Your Business Signs?

6/17/2019

When thinking of popular shopping seasons, Christmas, Valentine’s Day, or Mother’s Day may immediately spring to mind. But don’t overlook the lucrative opportunity that the back-to-school season brings.

Read More ...Back-To-School Retail Opportunities

6/12/2019

Even though one school year is just wrapping up, it's never too early to look at signage and graphics solutions to help you take advantage of the second-biggest shopping season of the year or prepare your facilities to welcome back students and staff in the fall.

Read More ...Now's The Right Time To Think About The New School Year

5/13/2019

Honk if you like vehicle graphics! There’s a lot of good things to be said about adding advertising on your car, truck, trailer or even your bus, boat, motorcycle and aircraft! Learn about the differences between vehicle lettering, partial, or full wraps.

Read More ...Vehicle Lettering, Partial Wraps Or Full Wraps: Which Way To Go?

5/9/2019

Not sure what the right graphic solution is for your vehicle or fleet? This infographic from the experts at Image360 provides you with an overview of the different lettering, decal and wrap solutions available to you.

Read More ...Infographic: Vehicle Graphics -- What's The Best Way To Go?

5/6/2019

Perhaps because they stand out so prominently compared to plain, one-color cars, trucks, vans and trailers, people take notice of vehicle graphics. More importantly, they like them, too!

Read More ...Top 5 Vehicle Graphic Ideas

4/22/2019

Business owners across the United States invest in big, bright and bold retail signs for one reason: They work! Here are five reasons you should schedule regular reviews of indoor, outdoor and even temporary or event-based signage.

Read More ...5 Reasons Why Regular Sign Reviews Are Critical

4/15/2019

Attractive, quality signage is key to any business. It often has to catch the eye of motorists and pedestrians alike. Of course, it must also communicate quality. A sign that’s outdated or in disrepair says to prospects and customers that quality is not a key concern of management, which could discourage visitors and even diminish sales.

Read More ...Updating Your Signs: Repair, Retrofit or Replace?

4/12/2019

Your visual identity is the face of your business and what gives customers and clients their first impression. If you’re not maintaining your investment and you’re letting that identity look tired, it can easily convey an unwanted message.

Read More ...How to Conduct a Sign and Graphics Audit of Your Building

4/8/2019

To gain maximum value from your outdoor and indoor signs, it’s an excellent idea to audit them regularly. Most sources recommend a review at least once a year or even more frequently if you’re a retailer. It’s likely you change your messages often and are heavily reliant on signage to not only identify your location but also promote your goods or services seasonally or during the holidays.

Read More ...How to Audit Your Company’s Signage

3/19/2019

Popular solutions for offices and other facilities, window films are constructed of a thin, strong sheet of polyester laminate that’s treated in a number of ways to improve the look or performance of existing windows and doors.

Read More ...Clearly A Winner: 5 Useful Applications For Window Films!

3/11/2019

Privacy window films — which are often called etched window films and frosted window films — are thin sheets of vinyl with graphics. They transform plain glass to capture the look of cut or textured glass but at a fraction of the price and without any sacrifice in appearance.

Read More ...Answered: 8 Commonly Asked Questions about Privacy Window Films

3/8/2019

Here are six good reasons to review and renew your safety signage. Image360 can help you with updating your worksite safety signage - contact us today!

Read More ...Does Your Worksite Need a Warning Sign Update?

3/4/2019

With glass surfaces on interior doors, executive offices, conference rooms, cubicle dividers and stairwell railings, there are no shortages of places to apply frosted window films in many workplaces.

Read More ...Two Ways You’ll Benefit With Frosted Window Films For Offices

2/25/2019

You’re headed to a trade show, excited to show off your new product, but do you have what it takes to get noticed? Have you prepared enough to take advantage of this opportunity? Trade shows give you the possibility of new clients, new partners, new customers and new suppliers.

Read More ...7 Tips: How to Make the Most of Your Trade Show Display Opportunity | Image360 Blog

2/18/2019

A trade show is one of the best places to promote your business and interact with consumers. Having the right marketing materials, such as trade show signs and banners from Image360®, can make a difference between being seen out on the floor and being passed by.

Read More ...6 Tips for an Effective Trade Show Banner | Image360

2/15/2019

Exhibiting at an upcoming trade show or event? Download our latest whitepaper for insightful tips that can help to drive more traffic to your display.

Read More ...Exhibit Your Smarts! Tips For Eye-Catching Trade Show Displays

2/4/2019

At trade shows, you’ll also have an opportunity to distribute information by way of flyers, brochures or flash drives directly to interested parties, collect promising sales leads or, better yet, make a sale right on the spot!

Read More ...How to Stand Out Like A Pro At Your Next Trade Show | Image360 Blog

1/21/2019

A wall can be much more than just a blank space; for many, it's an empty canvas waiting to be filled with a creative vision. A blank wall presents an opportunity to connect with customers, inspire employees, promote your goods and services, or beautify your building through custom vinyl wall graphics. To allow a wall to remain blank is oftentimes a waste of valuable promotional, informational or decorative “real estate.”

Read More ...5 Ways To Make the Most of Wall Graphics for Your Business | Image360

1/14/2019

What's beneath your feet right now? Carpet, wood, concrete or tile? All valid responses, but there’s more than just flooring: an opportunity to connect with your customers which you may not be utilizing to its full advantage!

Read More ...Advertise, Inform, and Point the Way with Vinyl Floor Graphics | Image360

1/9/2019

While graphics for your windows and walls are tried-and-true, the newest solutions for ceilings and floors from Image360 can be an excellent complement to them. Logos, designs and messages that are displayed where people least expect them often gain the most notice!

Read More ...Discover 4 Great Ways To Go With Graphics

1/7/2019

It’s not just that it looks great, frosted glass can be used to promote your brands, provide privacy and attract visitor attention.

Read More ...Businesses Can Add a Touch of Class With Frosted Glass

12/26/2018

Did you know that blood flow in your brain increases when you look at art just as it does when you look at the person you love? This art includes more than just Van Gough's popular paintings. It also includes the wall graphics in your business.

Read More ...Let's Get Graphic, Shall We? A Guide to Business Wall Graphics

12/21/2018

Wall Graphics are a cost-effective way to capture the attention of passersby, create a welcoming atmosphere, and convey your brand message. Download this Infographic to learn more.

Read More ...What You Need To Know About Wall Graphics

12/18/2018

With attractive and effective interior signage. The right signage can establish your brand, deliver your company's message, give customers direction, and promote your seasonal items. You can accomplish some of these things with outdoor signage, of course, but you can't rely on it alone. Interior signage is key.

Read More ...It's What's Inside That Counts: The Importance of Interior Signage for Your Business

12/13/2018

For greater noticeability, readability and memorability, few solutions are more effective-or affordable-than dimensional signs and letters. Download this infographic to learn more.

Read More ...Dimensional Signage: Your signs and letters need to shape up to stand out

11/28/2018

Wayfinding is probably not a word that comes up much in normal conversation. Although it's something you've experienced, without even knowing it. When walking around a hospital, what are your anxiety levels like?

Read More ...How to Effectively Set up Healthcare and Hospital Wayfinding

11/12/2018

An ADA sign is required in every permanent space of a building, and you need to abide by the ADA signage requirements by law. Here is what you need to know.

Read More ...How to Follow the ADA Signage Requirements of 2018

10/29/2018

It’s widely believed you only have four to six seconds to catch someone’s attention, making it vital that your retail signage communicates quickly. Download this infographic to learn more.

Read More ...Retail Signage - Make your registers ring with the right signs and displays

10/18/2018

What if you were losing customers because no one knows who or where your company is? It's a pretty sobering thought. But without well-placed visual marketing, many potential customers may not even know your business exists. The solution is to design billboards and other visual advertising to catch the customer's eye. And that means mastering the art of wayfinding.

Read More ...A Complete Guide to Designing An Effective Wayfinding Sign for Your Business

10/10/2018

Looking for ways to stand out from the crowd? Attending a trade show can be a huge help for your business and can allow you to get more new clients and customers than ever. However, it does take some effort to get the undivided attention of attendees who are passing by your booth.

Read More ...Increase Your Brand Visibility With These Trade Show Booth Ideas

10/3/2018

Whether you opening a new office or retrofitting an existing one, you are required to ensure your facilities use ADA-compliant signage. This infographic from Image360 is a great place to start for answers to your questions.

Read More ...Infographic: The Beginner's Guide to ADA Signage

9/26/2018

Approximately 50 percent of shoppers visit a business because of the signage used to promote the company outside the storefront. The right combination of banners and signs can grab the attention of potential new customers and drive sales.

Read More ...9 Unique Ways to Use Signage to Promote Your Business

9/12/2018

So much is made of digital advertising these days that people forget about physical ads in real life. They're still very effective, especially if you add mobile advertising like vehicle wraps to the mix. In this guide we'll show you how to improve the ROI of these methods.

Read More ...DIY ROI: How to Improve the ROI of Your Mobile Advertising

9/7/2018

If you operate vehicles within your business and don't use them as a promotional tool then you're missing an opportunity. Learn more about vehicle graphics with this handy guide.

Read More ...Your Complete Guide to Business Vehicle Graphics

8/20/2018

Guerrilla advertising is all about achieving conventional goals—such as gaining store traffic, inquiries or sales—with unconventional methods, like investing energy and ingenuity instead of money. Download this infographic to learn more.

Read More ...Guerrilla Advertising - Making a big splash with a small budget

8/8/2018

Maybe you’re looking into boat graphics and decals with the intent of brand awareness, advertising a product or service, or spreading your name around town. Or perhaps you just want to add a splash of color to your outings at sea. Whatever the case, watercraft graphics need to be aesthetically pleasing, eye-catching, and long-lasting to be successful.

Read More ...Everything You Need to Know Before Purchasing Boat Graphics

7/24/2018

It might be time to step away from online and print ads and get creative with car wrap advertising. Using your vehicles to advertise your services is a smart tactic that's capable of providing a huge number of qualified leads.

Read More ...5 Reasons to Use Car Graphics and Wrap Advertising for Your Business

7/12/2018

Your storefront window signage is one of the first things customers see when they visit your business. To get the most out of your signage, here are a few things to consider.

Read More ...3 Things to Consider Before Designing Your Storefront Window Signage

7/1/2018

Originally made of canvas or paper and today fabricated from weather-resistant polyvinylchloride (PVC), outdoor vinyl banners have long been a “go-to” signage solution for anyone looking to catch the eye — and capture the business — of more prospects!

Read More ...Outdoor Vinyl Banners - Affordable outdoor advertising solutions, banners bring big rewards to small businesses

6/28/2018

The right event signage has a huge impact on the success of your event. It doesn't matter whether the purpose of your event is marketing a business or product or throwing a fun gala. The right signs can help make your event stand out in your guests' minds long after the event has ended. Check out these awesome ideas!

Read More ...7 Ideas To Create Awesome Event Signage

6/14/2018

One of the first questions we're always asked - how long will my signage last? Download this Infographic to learn the factors that determine how long a sign will last.

Read More ...Outdoor Signage: How long will my signage last?

6/14/2018

Your storefront sign is the face of your business to the world--or at least to the passersby on your street. That's why learning how to choose eye-catching storefront signs is so important. Learn how to do that effectively here.

Read More ...How to Choose Eye-Catching Storefront Signs

6/1/2018

Vehicle Wraps are the most cost-efficient advertising option with 30,000 to 80,000 consumer impressions in a day! Always promoting your business, vehicle wraps work for you 24/7.

Read More ...Vehicle Graphics & Wraps - What kind of promotional mileage do you get for your money?

5/28/2018

Creativity is often at ends with the split-second readability of roadside advertising, but yard signs can be the exception – if done right. We’ve compiled a list of innovative ways to ramp up your outdoor advertising strategy with lawn signs.

Read More ...Five Innovative Ways to Use Yard Signs

5/21/2018

Supporters and organizers are always adorning lawns and sidewalks with political yard signs each year. While there’s plenty of time before the next presidential election, state and local races are fair-game. For candidates who don’t have enough funds to purchase super bowl ad time (i.e. most of them), yard signage can seem like a cost-effective way to drum up some party support.

Read More ...How Effective are Political Yard Signs?

5/1/2018

Yard signs are an affordable way to gain attention from prospective customers. Get your message across effectively with eye catching signage.

Read More ...Yard Signs - Stake your claim to these affordable, effective promotional signage options!

4/27/2018

Some say the importance of traffic signs is pretty self-explanatory: roadside signs restrict oncoming motorists from heading into opposing traffic, warn of upcoming hazards, and inform drivers of local regulations and laws. But many take their versatility and impact for granted. We’ll go over the pitfalls of sign design, including certain attention-grabbing techniques that’ll keep people safe – and on the road happy.

Read More ...Why Traffic Signs are Important – and How You Can Make Them Effective

4/20/2018

Floor graphics are a smart and effective way to stop customers in their tacks. Download this Infographic to learn more.

Read More ...Floor Graphics: They're a smart way to stop your customers in their tracks!

4/11/2018

With the average American driver traveling over 1,000 miles in their car every month, it’s important for road signage to be concise and clear, ensuring the safe passage of pedestrians and vehicles. But what makes a highway sign understandable? Traffic signs can be sliced and divided any way you want them to, and they’re intentionally designed that way.

Read More ...What are the Different Types of Traffic Signs?

4/1/2018

Looking for affordable traffic signs? Be sure to hit the brakes and stop at Image360. We can held guide you through the rules of the road and create the perfect signage.

Read More ...The Rules of the Road - A handy guide to the colors and shapes of traffic signage

3/22/2018

Whether hosting a charity gala, promoting your city’s downtown days or exhibiting at a trade show, the variety of special event signs can be overwhelming. If you’re interested in making the most of your display opportunity, take a moment to consider, “What are the different types of event signs?”

Read More ...What are the Different Types of Event Signs?

3/7/2018

Event marketing has its challenges. Chiefly, how to make your trade show display stand out? How do you attract the interested while persuading the disinterested? The experts at Image360 weigh in and give their tips on how to draw consumers to your trade show or exhibit display!

Read More ...How to Make your Trade Show Display Stand Out

3/1/2018

Make any event a great one with the right signage for your event. Make trade show marketing a success with help from Image360.

Read More ...Event Signs - Here’s how good signage can make any event a great one!

2/28/2018

It seems like every business has exterior signage of some type or another. But, not everyone uses them to their best advantage! If you’re interested in how to attract new customers with outdoor signs, check out these four tips from the experts at Image360 [centername].

Read More ...How to Attract New Customers with Outdoor Signs

2/20/2018

Go beyond the basic signage and add branding to your wayfinding signs. Download this Infographic to learn more.

Read More ...Wayfinding: Branding your signage is the best way to go!

2/6/2018

The value of outdoor signs is well known to retailers and researchers alike. In a study by The Signage Foundation, the addition of just one new building sign, pole sign, or freestanding multi-tenant sign added between 5 and 15% to a site’s sales revenues! But, given the many choices, you’ll want to know what are the different types of outdoor signs?

Read More ...What are the different types of outdoor signs?

2/1/2018

Did you know signs bring in HALF of a startup's new business? Investing in signage is a smart idea, not only can signs attract a sizable audience, they can also increase the number of new prospects every year.

Read More ...Attract more shoppers with eye-catching Exterior Retail Signage

1/23/2018

It’s said you have but one chance to make a great first impression. And, you can make an excellent initial impact by positioning a company sign on the first wall people see when they enter your company or organization. Or a 3d logo sign above the reception desk. Consider, too, a lobby sign in dimensional lettering that spells out your company name mounted on the front of the reception desk itself.

Read More ...How Can a Company Logo Enhance your Lobby or Reception Area?

1/12/2018

Often called 3D signage or simply dimensional signs, three-dimensional signage adds an element of depth to a flat sign’s height and width. The shape, shadows and shading of 3D letters, logos and graphics catch the eye like no two-dimensional, flat sign. No wonder dimensional signs are used inside and outside!

Read More ...3D Signage: What are different types of dimensional signs?

1/1/2018

Three-dimensional signage is a natural go-to for storefronts and building sites. But, did you know that the same stand-out qualities of 3D signs, logos and letters are now being applied to interior applications?

Read More ...Dimensional Signs, Logos and Letters: The latest on applications, illumination and materials

12/1/2017

Did you know fleet ads boost name recognition better than any other form of advertising? How about one wrap can reach 30,000 pairs of eyes DAILY?

Read More ...Cruise Past the Competition with VEHICLE GRAPHICS

11/15/2017

Signs Now Boise and Allegra - Marketing • Print • Mail are proud to announce the next step in continuing to be your custom visual solutions partner...Introducing Image360 Boise-Meridian!

Read More ...Signs Now Boise is now Image360 Boise-Meridian

11/14/2017

If you want to improve the look of your lobby, office, store or restaurant, consider custom printed art. It’s beautiful and the prices are attractive, too! Your photos, blueprints, drawings and architectural renderings can be easily reproduced on paper or canvas, with the help of Image360.

Read More ...Custom Printed Art: Enhance Your Décor with Wall Art

11/1/2017

As many a retailer, restaurant owner, facility manager, interior designer and so on have discovered, art that’s accurately printed and beautifully framed or mounted is no longer exclusive to galleries, museums and studios. Find out how Custom-Printed Art can enhance your space.

Read More ...Enhance Your Décor — or Strengthen Your Branding — with Custom-Printed Art

10/23/2017

As the manager of a building, mall, office or entertainment facility — or the owner of a store or restaurant — you might be interested in how easily and economically today’s etching decals and applied adhesives can serve as privacy films or design elements for your glass doors and windows.

Read More ...Etched Vinyl Graphics: Add Privacy to Glass Windows or Enhance your Branding and Décor

10/1/2017

Learn the benefits of adding vinyl window graphics and films to storefronts, offices, and more!

Read More ...Vinyl Window Graphics & Films Deliver More Than Meets the Eye

9/29/2017

While no one can be sure what the leading promo products for this year’s holidays will be until early in the new year when retail registers stop ringing and scores are tallied, some trends emerged from the 2017 PPAI (Promotional Products Association International) Expo that may guide your strategy — and help you select and deliver a corporate gift that resonates with recipients.

Read More ...Key Trends in Promotional Products for the Holidays

9/1/2017

The year-end holidays are a prime time for businesses and organizations to recognize loyal customers, hardworking employees, generous donors and helpful volunteers. Here are some ideas and trends to guide you.

Read More ...’Tis (Soon) the Season! Ideas and Trends for Promotional Products for the Upcoming Holidays

8/15/2017

Usually situated along the front or sides of your business’ location, windows and doors are prime real estate for promotional or informational messages. If you’re not yet using this space to its full potential, consider the many benefits of employing window graphics and door graphics

Read More ...Eight Benefits of Using Window & Door Graphics

8/1/2017

Did you know window and door graphics are affordable? They are a versatile way to promote, inform or build your brand.

Read More ...Window and Door Graphics - Affordable and versatile

7/11/2017

To deliver solutions that truly distinguish themselves, many designers go beyond a single medium. The result? Highly original and instantly memorable architectural signage, lobby displays and other mixed media signs.

Read More ...Create Memorable Signage with Mixed Media

6/27/2017

A business that mounts new storefront signage, billboards or other exterior signs without first knowing their city’s codes for signage is flirting with disaster. Intent on reducing visual clutter, preventing competitive “sign wars” and preserving the character of a community, many municipalities require exterior signage permits

Read More ...When Creating a New Sign, Be Sure to Hire a Pro who Knows your City’s Codes

6/1/2017

Sign permits and regulations can be a tough area to navigate. Image360 is here to help guide you through the process.

Read More ...Sign Permits & Regulations - Applied by Many Municipalities to Both New and Temporary Signage.

4/24/2017

A good trade show booth is easy to see. It's often the one that’s standing out with a lot of traffic as well as staff who are collecting qualified sales leads left and right! How can you replicate that achievement, even if you’re new to event marketing or are working with a limited budget? Here are 10 tips that can help make your trade show marketing a success.

Read More ...10 Tips for Creating a Successful Custom Trade Show Display

4/1/2017

Make your trade show display memorable with games, demonstrations and more. Stand out in the crowd with our trade show solutions.

Read More ...Trade Show Displays - Making the Most of Your Opportunity in Any Event!

3/27/2017

More and more restaurants and other retail businesses are transitioning to digital menu boards and digital retail signs to attract customers and increase sales.

Read More ...Digital Signage Is a Boost for Restaurants and Retail Businesses

3/1/2017

Energy-efficient LED lighting has many advantages over fluorescent lighting. Learn all the benefits then make the switch!

Read More ...A brighter idea? Converting fluorescent or neon signs to energy-efficient LED illumination

2/14/2017

Do you operate a car, truck, van or trailer as part of your business, organization or nonprofit? If so, you should consider the incredible power of vehicle wraps in your efforts to promote it.

Read More ...Discover the Incredible Advertising Power of Vehicle Wraps

2/1/2017

Wayfinding, also known as navigation, is the ability of employees and visitors to travel from point A to point B easily. Start visitors off on the right foot with EFFECTIVE wayfinding signage.

Read More ...Wayfinding: Guide Visitors with Effective Solutions

12/20/2016

Image360 isn't just a signage dealer, we're a signage manufacturer. No matter what your vision for fully custom signage, Image360 can make it happen - at any size or scale. Learn more about some truly awesome dimensional sign projects that have been undertaken, and how Image360 can help with your dimensional signage project.

Read More ...Benefit from Custom 3D Signage at Any Scale

11/30/2016

Often, the difference between a customer and a passerby is simply getting their attention well enough to make them want to pop in while they're close by. Hyperlocal advertising is a great option for businesses in high traffic areas that want to induce more folks to check out what they have to offer. Window Graphics offer the perfect ready-made local billboard.

Read More ...“Hyperlocal" Advertising with Window Graphics | Image360

10/25/2016

Don't just put the hot toy near the front of the store - stage it with add-ons, upsells, and related items in a quality POP display that'll make your sales POP all holiday season.

Read More ...Making the Most from your Holiday Retail POP Displays

9/16/2016

Imagine keeping high school students interested in nutrition, appraising them of upcoming events, and reducing school budget costs, all in one simple lunchroom sign. Digital Menu Signage can do it.

Read More ...Back To School Signage: The newest advancement answers the most important question, “What’s for lunch?”

8/8/2016

Guerrilla Advertising accepts the truth that "the experience makes the memory". Your advertising dollars are limited. Why waste them on an ad that's quickly forgotten? Guerrilla Advertising makes the experience in a way that other mediums cannot.

Read More ...Guerrilla Advertising - Make a big splash with a small budget

5/23/2016

Instinctively, every retailer knows the value that in-store brand signage brings to their business. But what of their actual costs in dollars and cents? Signage value engineering is the discipline of evaluating—from both a technical and business perspective—the optimum approach to transitioning signage from an old brand identity to a new one.

Read More ...In-Store Brand Signage: Understanding the principles of signage value engineering

4/29/2016

What value can signage add to a business? To find out, the non-profit Signage Foundation commissioned a scientific study through the University of San Diego. It focused on signs at a large fast food chain, a national home décor retailer and auto dealers—all located within a major metropolitan city.

Read More ...SIGN UP! How branding can make your place of business more profitable

3/15/2016

Image360 is so much more than signs and signage. We're your complete Visual Communications resource. But what is Visual Communications, if not signage? And why is it important. Learn more with our Visual Communication blog.

Read More ...The importance of visual communications – and four tips to make the most of your opportunity

2/16/2016

To academics, wayfinding is defined as the information systems (i.e., signage) that guide people through a physical environment and enhance their understanding of the space. It’s considered particularly important in complex “built” environments such as urban centers and transportation facilities as well as healthcare and educational campuses, not to mention shopping malls, office centers and stadiums.

Read More ...Best Wayfinding: The Practice Of Helping Visitors Navigate, The Art Of Building Your Brand

1/20/2016

Should you conduct regular reviews or audits of signage at your store? Yes, and for many great reasons: 78% of customers have chosen to enter a store based only on it signage. 68% of shoppers have specifically bought an item due to signage. Studies show that signage attractiveness directly correlates to how much time a visitor spends engaged with the subject of the signage!

Read More ...Custom Sign Consultations Lead to Visual Makeovers

9/22/2015

The best way to get your business rolling is to put it on wheels. Image360 has the expertise and experience to make your vehicle graphic project its absolute best.

Read More ...Auto-Shop 101 – Vehicle Graphics

8/18/2015

Vinyl Window Graphics offer a new level of window signage ease and adaptability, perfect for any situation. From full, multi window advertisements to small, semi-transparent faux-etchings, these graphics are fully adaptable. One of the most common forms of window graphic is the door and window logo. Above all, logos must be consistent to satisfy brand marketing.

Read More ...A Clear Vision for your Customers – Window Graphics

8/1/2015

Window graphics are an invaluable tool when communicating a business name and address, days of operation and opening hours or wayfinding information. Find out which type of graphic is right for you.

Read More ...New Era for Marketing - Window Graphics